Navigating the Evolving Employer Branding Landscape: Insights with Mike and Neil
I’m excited to bring you some latest insights into the ever-evolving world of employer branding! In our upcoming episode.
I chatted with industry experts Mike and Neil, who have just released their new report, “The Employer Brand and EVP Landscape Today.”
In this episode, Mike and Neil will share key findings from their latest survey and discuss how the data has shifted since their previous survey conducted 2.5 years ago. We'll dive into several crucial topics, including:
Common Misconceptions: We'll address prevalent myths about employer marketing projects and why they might be holding you back.
The Role of Internal Communications: Discover how internal comms is becoming increasingly involved in shaping and communicating your EVP (Employee Value Proposition), and the challenges this brings.
The Impact of AI: We’ll explore how AI is influencing employer branding efforts and why it’s important to balance AI-driven content with authentic, meaningful engagement.
This episode is packed with practical insights and strategies that can help you navigate the complexities of employer branding and improve your company’s approach. Don’t miss out on these valuable takeaways that could make a significant difference for your organisation.
Link to the full report: https://drive.google.com/file/d/19SqlCkQb8GQTTintGCRGeOgR1Mg9esln/view
Here’s the connversation:
While you’re here:
🎁 I’ve built a scorecard to help you assess your employer content. In under 60 seconds you’ll get a score and some tips about taking the next step in your content. It’s called the Employer Content Marketing Scorecard. Find out more here ⏬
🚨THE EMPLOYER CONTENT MARKETING SCORECARD🚨
Thanks for watching. Thanks for listening.
Chris
Host and Producer + Founder of The Employer Content Studio